PR News / PR Event in Washington DC

SAVE THE DATE Wednesday, February 26, 2014 Washington, D.C. Register today for PR News’ 2014 Nonprofit PR Awards Luncheon. Help us celebrate the top communicators and teams that have enacted positive change in the nonprofit sector over the past year. Whether they are representing an association, organization or agency, the winners and honorable mentions of PR News' coveted Nonprofit PR Awards are a distinguished circle of those holding the key to best practices in the nonprofit communications arena. Luncheon Details: Date: February 26, 2014 Time: 12 – 2 p.m. Location: The National Press Club in Washington D.C.  Package Options: Finalists can register for the luncheon only or the luncheon andSocial Media for Associations and Nonprofits Workshop. View Finalists |  Advertising & Sponsorship | Register Today! For more information about the event, contact Kristina McHale atkmchale@accessintel.com. For sponsorship information, contact Diane Schwartz at dschwartz@accessintel.com. Connect With Us: Posted "By Mike Armstrong"

International Business / PR Event in San Francisco

PR News’  Writing Boot Camp & Digital PR Summit  The Westin Market Street, San Francisco Register Now (One and two day packages are available, along with group rates.) The Goal: To make you the writing and digital PR expert at your organization. Join PR News for the Feb. 4 Writing Boot Camp, featuring speakers from Wells Fargo, The San Francisco Chronicle, Hotels.com and more, to get the how-to’s from expert trainers in writing SEO-optimized and shareable press releases, crafting email pitches that cut through the clutter, developing effective social media content and applying storytelling concepts to your PR messaging. The day after the Writing Boot Camp, we also invite you to attend PR News’ Digital PR Summit at the Westin Market Street, where we will zero in on digital communications best practices that help drive organizations’ reputations, media profiles and profitability.

By attending the Digital PR Summit & Writing Boot Camp, you’ll learn how to:

Simplify your language and avoid the use of complex or vague industry jargon Think like the journalists and bloggers you’re pitching Develop social media outcomes that you can actually reach Use your editorial savvy as a communications pro to customize content type and tone to relate to a wide range of audiences Be inspirational on Pinterest and drive pinners back to your brand pages Make current news relevant to your brand Research target keywords and implement them to gain better visibility and increase brand exposure on search engines Spot opportunities within your organization for brand storytelling Create content that generates maximum engagement and appears in your target audience’s news feed at high-impact times Measure the effectiveness of your messaging on Twitter Use search, listening, social and other inputs to determine content areas that are both of interest to your audience and authentic to your brand Write tweets that cut through the clutter and are likely to be retweeted Avoid subject lines that tease but aren’t backed up by the email’s content Bridge the gap between good writing and effective storytelling Your brand is part of the 24/7 news cycle whether you want it to be or not—at this very moment it is being discussed in a digital public forum. You can’t afford not to be part of that conversation—and, for that reason, you should not miss PR News’ acclaimed Digital PR Summit. Session leaders from Dell, Revolt, Twitter and more, will share in-depth case studies of their online strategies-from concept to creation to execution-and will leave ample time to answer all of your questions. And, best of all, you’ll get to engage with these leaders and your peers in beautiful San Francisco. Sign Up Your Team Today Questions? Contact Senior Marketing Manager, Laura Snitkovskiy atlaura@accessintel.com Connect With Us: Posted "By Mike Armstrong"

PR News & PR Tips

PR News Job Board Press Subscription What You're Sharing 5 Questions for Brands to Ask a Potential Content Partner Picking the Right PR Tune for a Media Tour PR Insider: What the UN and NGOs Can Learn from PR Pros 12 Questions You Need to Ask About Your CSR Program The Email Pet Peeves That Really Tick Us Off Features & Water Coolers Words and Phrases to be Banned, 2014 Edition 5 Ways to Make a Successful Leap to Brand Storytelling 12 PR Tips for Working with Media What Brands Need to Know About Facebook’s Latest Acquisition Subscriber Content Playing Nice in a Multifaceted Media Environment Gauging What Makes the Top Brands Click Activists on Social Media Create a New Challenge for Communicators PR & Marketing Jobs Account Manager / Senior Account Executive – SmithSolve - NJ Consumer Analyst & Public Relations Manager – Hewlett Packard – CA Senior Manager / Director of Press Relations – Pulmonary Hypertension Association - MD Reach over 2,000 candidates, post your job today Related Items Media Pitching Webinar Jan. 28 PR News’ Reader-Curated Issue Poll – Chance to Win a $50 Gift Card FREE 72-Hour Access to PR News’ Digital Open House Receive 10% Off Your Job Board Purchase With the Code 012014 Save the Date! Writing Boot Camp February 4 | San Francisco Digital PR Summit February 5 | San Francisco Social Media for Nonprofits Workshop February 26 | D.C. Nonprofit PR Awards Luncheon  February 26 | D.C.  Agency Elite Awards Entry Deadline: March 14 Platinum PR Awards Entry Deadline: May 9 Questions: Emailkmchale@accessintel.com About PR News:  PR News is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. For more information visitprnewsonline.com. Posted "By Mike Armstrong"

Digital PR Summit in San Francisco USA hosted by PR News!

The Early Bird Rate for PR News’ Digital PR Summit & Writing Boot Camp ends today, January 15! February 4 Event Details February 5 Event Details Register Today! Questions? Contact Kristina McHale atkmchale@accessintel.com

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