PR News / PR Event in Washington DC

SAVE THE DATE Wednesday, February 26, 2014 Washington, D.C. Register today for PR News’ 2014 Nonprofit PR Awards Luncheon. Help us celebrate the top communicators and teams that have enacted positive change in the nonprofit sector over the past year. Whether they are representing an association, organization or agency, the winners and honorable mentions of PR News' coveted Nonprofit PR Awards are a distinguished circle of those holding the key to best practices in the nonprofit communications arena. Luncheon Details: Date: February 26, 2014 Time: 12 – 2 p.m. Location: The National Press Club in Washington D.C.  Package Options: Finalists can register for the luncheon only or the luncheon andSocial Media for Associations and Nonprofits Workshop. View Finalists |  Advertising & Sponsorship | Register Today! For more information about the event, contact Kristina McHale atkmchale@accessintel.com. For sponsorship information, contact Diane Schwartz at dschwartz@accessintel.com. Connect With Us: Posted "By Mike Armstrong"

International Business / PR Event in San Francisco

PR News’  Writing Boot Camp & Digital PR Summit  The Westin Market Street, San Francisco Register Now (One and two day packages are available, along with group rates.) The Goal: To make you the writing and digital PR expert at your organization. Join PR News for the Feb. 4 Writing Boot Camp, featuring speakers from Wells Fargo, The San Francisco Chronicle, Hotels.com and more, to get the how-to’s from expert trainers in writing SEO-optimized and shareable press releases, crafting email pitches that cut through the clutter, developing effective social media content and applying storytelling concepts to your PR messaging. The day after the Writing Boot Camp, we also invite you to attend PR News’ Digital PR Summit at the Westin Market Street, where we will zero in on digital communications best practices that help drive organizations’ reputations, media profiles and profitability.

By attending the Digital PR Summit & Writing Boot Camp, you’ll learn how to:

Simplify your language and avoid the use of complex or vague industry jargon Think like the journalists and bloggers you’re pitching Develop social media outcomes that you can actually reach Use your editorial savvy as a communications pro to customize content type and tone to relate to a wide range of audiences Be inspirational on Pinterest and drive pinners back to your brand pages Make current news relevant to your brand Research target keywords and implement them to gain better visibility and increase brand exposure on search engines Spot opportunities within your organization for brand storytelling Create content that generates maximum engagement and appears in your target audience’s news feed at high-impact times Measure the effectiveness of your messaging on Twitter Use search, listening, social and other inputs to determine content areas that are both of interest to your audience and authentic to your brand Write tweets that cut through the clutter and are likely to be retweeted Avoid subject lines that tease but aren’t backed up by the email’s content Bridge the gap between good writing and effective storytelling Your brand is part of the 24/7 news cycle whether you want it to be or not—at this very moment it is being discussed in a digital public forum. You can’t afford not to be part of that conversation—and, for that reason, you should not miss PR News’ acclaimed Digital PR Summit. Session leaders from Dell, Revolt, Twitter and more, will share in-depth case studies of their online strategies-from concept to creation to execution-and will leave ample time to answer all of your questions. And, best of all, you’ll get to engage with these leaders and your peers in beautiful San Francisco. Sign Up Your Team Today Questions? Contact Senior Marketing Manager, Laura Snitkovskiy atlaura@accessintel.com Connect With Us: Posted "By Mike Armstrong"

Digital PR Summit in San Francisco USA hosted by PR News!

The Early Bird Rate for PR News’ Digital PR Summit & Writing Boot Camp ends today, January 15! February 4 Event Details February 5 Event Details Register Today! Questions? Contact Kristina McHale atkmchale@accessintel.com

Access Intelligence LLC • 4 Choke Cherry Rd, 2nd Floor • Rockville, MD 20850

PR Summit in San Francisco, USA this February!

PR News' Digital PR Summit February 5 | The Westin San Francisco Early Bird Rate Ends Next Wednesday, January 15

The Digital PR Summit on February 5 will take place in gorgeous San Francisco. You’ll get the how-to’s from 20 expert trainers in digital communications best practices that will help drive your organization’s reputation, media profiles and profitability. Attendees will also have the opportunity to network with peers, share ideas and meet with some of the top digital strategists in PR, and we'll also preview some of the latest apps, tools and social platforms that you can't afford not to know about. The early bird rate expires next Wednesday, January 15.  Speakers Include: Rachael Horwitz Senior Manager of Communications Twitter Gary Wicks Director, Digital Strategy Boeing Commercial Airplanes Jennifer Mesenbrink Senior Manager of Digital and Social Content Strategy Motorola Solutions Jason Vasquez Assistant Vice President, Consumer Lending Communications Wells Fargo John Yembrick Social Media Manager NASA Audie Chamberlain Director of Social Media Marketing realtor.com Monte Lutz Global Head of PR Activision Michelle Mastrobattista Director, Digital Communication Solomon McCowen & Company Stephanie Losee Managing Editor of Global Communications Dell  Chris Thomas Director of Digital Strategies Sierra Club Jake Katz Vice President of Audience Insights & Strategy Revolt Scott Kegley Senior Manager of Digital & Social Media San Francisco 49ers Adrenna Alkhas Marketing & Communication Director Stanislaus County Fair Emily Buchanan Senior Principal, Chair of Social Engagement and Brand Marketing Carmichael Lynch Spong You'll get checklists, case studies and practical tips from digital PR experts who'll share the most important skills and subjects for communicators to tackle and master in this social media age. Even more important, you'll walk away with a greater understanding of how digital best practices now encompass brand storytelling, audience engagement and real-time crisis management. Don't miss your opportunity to attend this information-packed day of interactive learning and networking. Extend your stay in San Francisco by attending PR News’ Writing Boot Camp on February 4. Both events will take place at The Westin Market Street. Register before early bird rates expire on January 15. If you have any questions or would like to register by phone, contact Saun Sayamongkhun at 301-354-1694; saun@accessintel.com.  Related Items: Pinterest Power Webinar Tomorrow, January 9 PR News' Top Case Studies in PR Guidebook, Vol. 6 Enter PR News' New Year's Resolution Poll - Chance to Win a $50 Gift Card Connect With Us: Access Intelligence LLC • 4 Choke Cherry Rd, 2nd Floor • Rockville, MD 20850 If you do not wish to receive PR News Conferences messages, please click unsubscribe.