Wednesday 8 May 2019

Infiltrating Culture Through Branded Collaborations: Tips from OREO and HBO

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Oreo’s recent team-up with GOT has produced some of the cookie makers’ most flavourful and popular snacks ever. During #SMWNYC, Alex Diamond, Director of Program Marketing at HBO, and Justin Parnell, Senior Director, OREO, Mondelez International, talked with 360i’s Dani Calogera about their top tricks to maximize collaborative success. The eighth season of Game of Thrones is undoubtedly it’s most successful: it spawned twitter’s most-tweeted about TV episode of all time. The premiere episode of the […]

The post Infiltrating Culture Through Branded Collaborations: Tips from OREO and HBO appeared first on Digital Marketing Cardiff to Swansea, Wales | Sales and Marketing Consultants | Business Growth Specialists | Speaker | Sales and Marketing Trainer. http://bit.ly/1WhwW2j



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