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With technology always growing and changing, it’s easy to get lost in the frame. Prioritizing your customer and their needs matter most, Accenture Digital’s Robert Harles told listeners during his #SMWNYC session, “Focusing on the Moments that Matter: How to Blend AI, Data and Experiential Design.” “Brands have become integrated into the lives of customers. When they are in the moment shopping, they can intercept, give them content and put out messages, and social [media] […]
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