Thursday, 9 May 2019

Using Data-Driven Digital Experiences to Better Understand Customers

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Each year, thousands of people visit Brooklyn Brewery, experiencing their favorite beer learning about the iconic brand first-hand—but, until the brand started understanding their customers and target market, valuable insights were walking out the tasting room door. Join SMW Insider to watch this #SMWNYC session Subscribe At Social Media Week New York, Jonathan Yaffe, CEO and Co-Founder of experiential marketing platform AnyRoad, and Lauren Ford, Tasting Room Programming and Events Manager at Brooklyn Brewery, shared […]

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