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What does the evolving trend of social commerce mean for community engagement? What kinds of content can drive (or hinder) real conversion? Anna Ritchie Head of Social Media, Campbell Snacks — the group behind fan-favorites like Goldfish, Milano Cookies, and Pepperidge Farm — unpacks what all this means for brands in her afternoon session, The Social Commerce Debate: Community Builder or Destroyer?. Join SMW Insider to watch this #SMWNYC session Subscribe “As brands, we have a big responsibility […]
The post How Can Social Commerce Help Build Community? Insights from Campbell Snacks Head of Social Media, Anna Ritchie appeared first on Digital Marketing Cardiff to Swansea, Wales | Sales and Marketing Consultants | Business Growth Specialists | Speaker | Sales and Marketing Trainer. http://bit.ly/1WhwW2j
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