https://ift.tt/1WhwW2j
Image via Allen.G / Shutterstock.com
The Metropolitan Transport Authority (MTA) has sent a series of proposed ads by a bidet company plunging down a toilet.
Tushy, which retails “a modern bidet for people who poop,” had registered to have its posters up on the subway. Unfortunately, the board got the brand down in the dumps after arguing that it would not tolerate campaigns containing “profanity or slang terms for the genitals or anus.”
Tushy’s cheeky print ads, obtained by New York Daily News, feature slogans like, “Consider my hole life changed,” and, “Nothing says I love you like a clean butth*le.”
John Lieber, Chief Development Officer at the MTA, wrote in a rejection letter to Outfront Media—which handles subway ads for the MTA—that Tushy’s campaign was “directly adverse to the commercial, administrative or operational interests of the MTA as a business.”
However, Tushy executives described that Outfront Media had approved the taglines in October, only for the MTA to flush the proposal upon seeing the text with the campaign’s photos. The board felt that the posters seemed like they were produced by a “sexually oriented business.”
The bidet brand’s founder, Miki Agrawal, thought the MTA was being anal about its decision. “We’re turning people on to a much better way of living that the rest of the world has picked up on.”
“To be rejected as a sexual product just does not compute. It’s bulls**t. We’re calling bulls**t on it.”
EXCLUSIVE: Cheeky ads get straight flush from MTA https://t.co/eJ0OADj89W pic.twitter.com/DkZ3Qgdmcl
— New York Daily News (@NYDailyNews) December 6, 2018
[via New York Daily News, images via various sources] https://ift.tt/2RC2V1v
The post MTA Bans Cheeky Bidet Ads, Won’t Take S**t Relating To Butt Slang appeared first on Digital Marketing Agency Cardiff, South Wales & Website Marketing inc. Sales and Marketing, SEO & Social Media Consultancy, Training & Services. https://ift.tt/1WhwW2j
from WordPress https://ift.tt/2L2Ypqn
via IFTTT
